AI adoption consulting
Use AI where it pays off, with tools that fit how you already work.
I help smaller companies find where AI is worth using, pick the right tools, and connect them to the systems they already run. Then I measure whether it helped.
The call is 30 minutes, free, and needs no preparation.
- Less repetitive work
- Faster turnaround for clients
- More from the tools you already pay for

Guy Pavlov
Founder, Rel-AI-able. MBA. Based in Toronto, working with clients worldwide.
Most firms have tried AI. Few have it working day to day.
Large companies can hire in-house engineers, and they have the budget to match. Smaller firms usually cannot. I fill that gap.
I am a principal engineer who has done this work at Intel, Qualcomm, and Dapper Labs, and I do the implementation myself, for a fraction of an enterprise engagement.
65% of SMEs using generative AI report better employee performance, but only 26% report higher revenue.
OECD, Generative AI and the SME Workforce (opens in a new tab), November 2025.
Who I work with
I work with small and mid-sized businesses in any sector, usually with 10 to 50 people. That size is a typical fit, not a rule.
Credentials
Pre-qualified AI supplier for the Government of Canada
On the Artificial Intelligence Source List since March 2025, qualified for Bands 1 to 3. Check the Government of Canada list (opens in a new tab)
AWS Certified Machine Learning – Specialty
Issued by Amazon Web Services. Check the Machine Learning badge (opens in a new tab)
AWS Certified Solutions Architect – Associate
Issued by Amazon Web Services. Check the Solutions Architect badge (opens in a new tab)
Top Rated Plus on Upwork
100% Job Success as of October 2026. Check the Upwork profile (opens in a new tab)
- No 90-page decks.
- No 12-month roadmaps.
- No long discovery phase.
- No vendor kickbacks.
- No resold platforms.
Results
A marketing agency's SEO audit
The audit meant nine separate manual tools before anyone could build the deck.
I set up an AI-assisted draft the team could review.
4 to 7 hours per audit became under an hour of review.
Read the write-upWeekly client reporting
Raw website data still needed a person to turn it into a recommendation.
I connected the reporting workflow so the draft arrives ready for review.
70% less manual analytics work.
Read the write-upLead qualification
Qualifying leads took a long stretch of repetitive calls.
I set up a calling workflow that handles the first pass and hands exceptions to a person.
90% less lead qualification time.
Read the write-upWhat clients say
“The multilingual capabilities of the chatbot have increased our user engagement and satisfaction. Moreover, it helped improve our productivity.”
Ivano Perrone, CEO, IPT SolutionsChatbot write-up “He was responsive, resourceful, and communicated well with both our team and clients.”
Amanda Lambert, Trustcore TechnologiesAnomaly detection write-up “I am happy, the generated insights are helpful and the code looks well organized.”
Daniel PisterziAnalytics reporting write-up
What the work looks like
Screens from projects I built. Each one links to its write-up.

A question typed in plain English, answered from the database with notes on the data.

Visitors ask about the company's services and get an answer in their own language.

The queue that works through a list of sites. Each audit took 4 to 7 hours by hand.
What I do
01
Find where AI is worth using.
I look at how the work actually gets done and find the tasks where AI saves real time.
02
Pick the right tools.
Off the shelf, built, ordinary automation, or no AI at all. I start from the problem, not a product.
03
Connect and set it up.
I connect the tools to your email, documents and client systems, and train the team to use them.
04
Measure whether it helped.
We agree the success measure before starting and check the result against the baseline.
How to start
Start with an AI Adoption Review. Setup follows from that review. A working session on one real task lives in the Ongoing AI Advisor.
What does the repetitive work cost?
The figures below are an example: 4 people, 6 hours a week, 75 USD an hour, hoping to recover 30%. Replace any figure. This does not assume a result from my projects.
- Hours each month
- 104
- Monthly cost of that time
- $7,800
- If that percent comes back
- 31.2 hours, about $2,340 a month
Not sure where AI fits yet?
That's the normal starting point. Bring one task that takes your team too much time, and we'll work out whether AI can help. 30 minutes, free, no preparation needed. I'll tell you on the call if there's no opportunity.

Guy Pavlov The call is with me.